To become SEO or to do search engine optimizer’s job require some web designing skills, internet marketing knowledge and most important is reading habit. Reading various articles on search engine optimization and internet marketing will make you expert SEO.
Basic Job profile of search engine optimizer involves following tasks :
1. Submitting website to major search engines to get crawled and indexed by search engine crawlers
2. Submitting website to free web directories to generate one way inbound links
3. Reciprocal link development – exchanging links with good quality websites and directories
4. Reading website pages thoroughly to find out visitor + search engine friendly keywords.
5. Preparation of Title Tags with suitable keywords
6. Preparation of description tag – means making exact summary of what web page is presenting.
7. Modification of web page contents to make them search engine friendly as well as visitor friendly.
8. Writing good articles or newsletter on products, related to website.
9. Participation in SEO forum to learn and earn more knowledge from experts.
10. Tracking search engine ranking results and drafting daily or weekly report.